I went in the autumn 2012 to a Henley Masterclass session and was amazed about the way that the company "Innovisor" open up for the usage of your network, in a business context.
They actually leverage on their employees network within LinkedIn to explore new opportunities and to find the right entrance to potential clients. Concept called "Swarm the target".
If you have a major change process going to happen in the organisation, Innovisor showed, with a case from Mærsk, how their tools (Not linkedIn) could be used to find the right ambassadors in the organisation to drive and support the change. It was a way of not just select the usual suspects identified by the Management, but about finding the one with real influence in the organisation and power to drive the change and in touch reach with the organisation to give the correct feedback to management during the process and not just what they liked to hear.
Take a look at their website www.innovisor.com alot of material to be found and if you are to make a bigger organisation change in your organisation, it could pay of the visit, if you need to know who to get on-board to get success with the change.
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